Last Thursday, the class discussion was over monitoring technology with new technology. This was probably the one topic we discussed that I had no knowledge of prior to this class. Monitoring, unlike some of the other topics discussed, can be used or seen in different forms. We discussed Google Analytics, which develops statistics for personal sites and blogs. Bitly was another site, that is used to shorten URLs and can also create statistics for that link. Some others were discussed as well, including TweetDeck, HootSuite, and Net Vibes. These are all great sites because they allow you look deeper that just the “views that day.” Google Analytics would definitely be beneficial to any organization. That particular site provides demographics to the statistics.
Bitly particularly caught my interest because I have seen “bit.ly” multiple times on Twitter and never really thought about the source behind it. Like I mentioned, Bitly allows an user to shorten URLs into a Bitly link. That Bitly link can be pasted anywhere and still be tracked by the user. New innovation are coming to surface with Bitly, like Bundles that allow the user to like multiple links into the shortened sources. This great because more information is accessible in one unit.